• Start Time:
  • End Time:
  • Day:
    Day 2


  • Social Integration
  • Effectively linking social media activity to overall marketing strategy
  • Aligning business and marketing objectives with social media activity
  • Where does social sit in the marketing mix
  • How does social media facilitate customer’s progress through the funnel
  • Establishing clear business goals for social media activity, marketing objectives and a robust way of measuring results