Social media high on the agenda for @Apps_World 2012
Social media is certainly on the agenda at Apps World in Earls Court 2, London on 2-3 October, with Facebook, Foursquare and Google all confirmed for the industry-leading event. Facebook will be present and featured as a case study at the two-day free to attend Droid World track, with developer
SMWF speakers at a glance #SMWF 2012
The Social Media World Forum Europe 2012 is kicking off next week on 27-28th March at the Olympia 2 in London. The event boasts a packed agenda with over 150 speakers, delivering top notch insigh and discussion on the social media trends. We’ve created a speaker index that allows you
Introducing #SMWF Connect!
We are pleased to announce the launch of SMWF Connect our brand new networking service for 2012! SMWF Connect provides the opportunity for all workshop delegates, speakers, exhibitor & sponsors to connect pre-event, share knowledge, engage in discussions & pre plan meetings with key folk they are looking to connect with
Foursquare and the growth of location based services on the agenda at #SMWF
This week we wanted to put the spotlight on the Mobile Marketing track taking place on day 2 of this year’s SMWF Europe (27th-28th March, Olympia London). According to a recent report by Berg Insight, the mobile advertising market is growing by over a third year-on-year, and is expected to
Why 2012 is the year for location based marketing.
Following a landmark year for location based services, mobile marketers are looking towards 2012 as the year when location based technology will pervade many of the services available on users’ handsets. Last year Foursquare reported that over 15 million users and 600,000 businesses had joined the platform, resulting in over
#SMWF Case study: NASA’s use of Foursquare
Back in 2010 NASA rolled out a new branded partnership with Foursquare, straight off the heels of announcing the space agency was teaming up with another geo-location based social platform, Gowalla. The partnership features a customised section on the Foursquare website, where NASA provides official information about the space program