How to Tweet with Impact: 7 Twitter Lessons from the World’s Best

Guest Post from @digimindci     If a tree falls in the woods, and no one is around to tweet or take a selfie with it, does it really make a sound? The answer: probably not. Today, news without social media is at best sluggish and at worst non-existent, so

@LithiumTech announced as Diamond Sponsors for #SMWF 2014

With three months until #SMWF 2014 we’re  pleased to announce our most recent sponsor with community software and social media marketing specialist Lithium, who is joining the #SMWF line-up as the Diamond Sponsor for the event.

#SMWF in pictures

We hope you’ve enjoyed the last two days of interactive debate and discussion at #SMWF as much as we have! Thank you to everyone who attended and made the event so productive and engaging. Here are our photo highlights of the last two days!

The best connections happen between the talks. Join @Salesforce at the Connect Lounge at #SMWF

Salesforce Marketing Cloud is the proud sponsor of the Connect Lounge at #SMWF next week.  It speaks to the very heart of our company.  Salesforce.com is focused on providing next generation technology that helps our customers to connect with their customers, employees, partners and products in entirely new ways. We

Social media and TV: An opportunity for brands from @brandwatch

By: Joel Windels, Lead Community Manager, Brandwatch  Recently, the hot topic in the social world has been social media and TV. And for good reason; this year, social media activity during the Super Bowl was reportedly 3 times higher than in 2012 and, in February, Twitter bought TV analytics company BlueFin Labs,

#Oscar chatter in social media from @meltwater [infographic]

By: Heidi Myers, Marketing Communications Manager, UK, Middle East & Africa, Meltwater This year, social media changed the way the world saw the Oscars. The celebrity world has always remained a mystery, with outsiders waiting eagerly to catch a glimpse of their favourite star on the red carpet. But with the rise

@Lithium, @AdobeMktgCloud, @brandwatch and many more become part of #SMWF 2013!

#SMWF Europe is pleased to welcome some of the world’s most exciting social marketing players to this year’s agenda and demo area exhibition. Find out more about them below: Platinum Sponsors Lithium Lithium social solutions help the world’s most iconic brands to build brand nations— vibrant social web and online

#SMWF N. America welcomes @Sprinklr as gold sponsors

#SMWF is very pleased to announce that Sprinklr, the social media management system, has joined us as Gold Sponsors for the event at Sentry Centers, New York, on 27-28 November. Sprinklr’s [email protected] product helps enterprises mature in their social sphere, with thousands of users in various countries utilising the system and has

#SMWF announces @Wildfire as Platinum Sponsors

#SMWF is very pleased to announce that Wildfire, the social media marketing tool designers, has come on board as a Platinum Sponsor for the event at the Sentry Centers, New York on Nov 27th – 28th, alongside speaking at the social marketing track. Wildfire’s opinions and insight will undoubtedly be

Three Key Takeaways from #SMWF by Buddy Media

By Luca Benini, Managing Director, Europe, Buddy Media The 2012 version of SMWF London had a different feel than last year. Last year, I saw app developers everywhere I looked. But in 2012, these app developers were mostly replaced by social software and platform companies like Buddy Media. In my

#SMWF in pictures – thank you for attending!

That’s SMWF Europe over for another year; thanks to everyone who took time out of the ludicrously summery weather to come indoors and listen to a host of social media experts waxing lyrical about the developments in our industry. After Chris Brogan tore down our preconceptions and misapprehensions on the

Welcome to #SMWF 2012!

So SMWF has officially kicked off, and boy do we have a jam-packed first day set for you! With so many sessions to feast your eyes on, it’s difficult to whittle it down to just a select few that are unmissable. Today we’ve got the keynote track taking place along

The Anatomy of Content Marketing [Infographic]

By Helen Clark, Marketing and Communications Assistant at ContentPlus Content marketing is a way of creating and sharing content to promote ideas, engage targeted audiences and encourage them to take action. It’s an integrated approach to marketing, with quality content at its heart. Just as the heart powers the body, content

Why social media conversations can no longer be regarded as folly? By @text100uk

By Dan Baxter, Managing Director, Text 100  Text 100 is sponsoring Social Media World Forum in London next week. We’re doing this not just because we fundamentally believe in the power of social but also because we feel we are at a crucial point in its maturity. Social media has

SMWF speakers at a glance #SMWF 2012

The Social Media World Forum Europe 2012 is kicking off next week on 27-28th March at the Olympia 2 in London. The event boasts a packed agenda with over 150 speakers, delivering top notch insigh and discussion on the social media trends. We’ve created a speaker index that allows you

Get Connected at #SMWF: Tweet Wall returns in association with @text100uk!

A feature that is hard to miss and central to the SMWF networking hub within the expo area is the Tweet Wall, an innovation by our partners ultraknowledge. The SMWF Tweet Wall will be back and this year we have teamed up with Text 100, an award winning public relations consultancy,

Applying Social Media Best Practices: Key steps to success from @mwdonnelly

by Margaret Donnelly, Director of Marketing, Meltwater Buzz For all the thought leadership, case studies, and best practices guides available today, many businesses are still having a hard time applying those principles and practices to their own unique circumstances. At every social media conference I attend, I overhear the same type

What if Spam were true? [Infographic]

By Ed Hadley, Senior Marketing Manager at Neolane  Imagine  world where the email that hit your spam filter actually came from the people and brands you know and trust, via your social networking news feed updates. We can become so bombarded with status updates, new “likes” and “shares”, and sponsored

Introducing #SMWF Connect!

We are pleased to announce the launch of SMWF Connect our brand new networking service for 2012! SMWF Connect provides the opportunity for all workshop delegates, speakers, exhibitor & sponsors to connect pre-event, share knowledge, engage in discussions & pre plan meetings with key folk they are looking to connect with

Demystifying Social Media Monitoring

By Kiron Mair, UK Community Manager for Synthesio It’s no big secret that in 2012 social media is driving most of the world’s conversations about anything and everything. But it’s only been in the last three or four years that brands have cottoned on to the idea of social networks

The Next Generation of Social Marketing

By Maya Grinberg, Social Media Manager, Wildfire Interactive Summing up social marketing in 2011 and making predictions for the coming year is a daunting task! 2011 saw more industry growth than any other year; we saw the widespread acceptance of social marketing for B2B companies, and we witnessed moments that

Ten Tips for Creating Dialogue in Your LinkedIn Group

By Anders Lundin, EMEA Digital Lead for Text 100 There is no doubt that LinkedIn has taken the position as one of the leading social platforms for B2B communications. LinkedIn currently has around 150 million users and the platform is used almost exclusively for business contacts and business communication, which

The Five Rules of Social TV… and it’s all thanks to Coke’s Socialbowl

By Lloyd Salmons and Ronnie Crosbie from Outside Line This is the year that the Superbowl got all social on itself. With an estimated 60 per cent of its 100 million viewers tuning in via a ‘second screen’, it’s no wonder the main players have woken up to social plug-ins.

Celebrate Social Media Week with SMWF and Vitrue!

We’ve teamed up with Vitrue to celebrate Social Media Week next week with a Social Soiree at the Hospital Club in Covent Garden on Thursday 16th February between 5 and 9pm. Come and join us and get involved over some networking drinks with social media enthusiasts and friends. The event

#SMWF in pictures – A big thank you to all that attended!

A big thank you to those that attended the Social Media World Forum in New York. Also a special thank you to all the speakers, sponsors, exhibitors & media partners we enjoyed working with you and look forward to meeting you all again next year! Greg Cargill kicks off the Social Media

Marketwire’s top #socialmedia tips – part 2 #SMWF

Companies in the social media space are constantly looking for advice and new ways that they can make sure their efforts in the space are working. While there are no definitive answers, as every company’s goals will require different methods of showing success, there are a few tips that can

6 Simple Steps to Building Your Social Business with Meltwater Buzz

According to a study by SAS and the Harvard Business Review, by 2012, 88% of companies will use social media worldwide. Well, 2012 is just around the corner, and if you haven’t taken the steps to make your business socially active and aware, now is a great time to start!

MEF free to attend workshops featuring Arsenal F.C @ #SMWF Asia

SMWF Asia are delighted to welcome back MEF for the 2nd year.  The Mobile Entertainment Forum will be hosting a free to attend session within the Developer/Social Media Hub on day two from 11.30am. The MEF line up of sessions will explore the cross-over between the mobile app platform &

Social Commerce Tips from Demand Media

Guest blog from Demand Media, silver sponsor of SMWF Europe and in the comScore Top 30 Global Network of Premium Online Brands . Thank you for attending the Social Media World Forum and for joining our discussion panel “Examining the Social Shopper” where you met our VP of European Sales

Social media for crisis management – no holds BAR’d

LEWIS PR COO Paul Charles will be chairing the SMWF “Social Media for crisis management” panel at 16:50, on day one of the event on 29 March. The session will cover some of the recent catastrophes to have hit the news, and will involve some of the people who were,

Why are some brands still reluctant to put spend into Social Media Marketing?

Below Huzu asked brands and agencies from the Social Media World Forum March just gone ‘Why Are some brands still reluctant to put spend into Social Media Marketing?’ The Brands’ Perspective Huzu is a social media technology company. Licensing its white-label social media platform to brands and agencies. Allowing them

SMWF Asia is back!

Social Media World Forum Asia is back for 2010!  The event  will be taking place at the larger venue – The Suntec Conference Centre on the 22nd & 23rd of September 2010, before the F1 Singapore night race, allowing people to stay over the weekend and visit the race, and

Social Media World Forum, London 2010 Round-up!

The Six Degrees team have just about recovered from the Social Media World Forum #SMWF last week. We would like to say a big thank you to everyone who came along, tweeted, networked and blogged. Social Media World Forum 2010 video – can you spot yourself? During the two days

Interview with Freddie Laker, Director of Digital Strategy, SapientNitro

Freddie Laker from Sapient Nitro will be keynoting at the social media world forum on the 15th March, and we caught up to ask him a few questions pre event on his tips using social media. 1. From your experience, if you had to recommend one tip for using social

SAPIENT INTERACTIVE AND SAPIENTNITRO TAKE DECISIVE MOVES TO ACCELERATE CUSTOMER EXPERIENCE STRATEGY

Eight months after Nitro Group acquisition, company adopts one brand to represent its fully integrated, multi-channel marketing and commerce offerings to clients

Penny Power, Author, Speaker & Entrepreneur talks about the role of social networks for modern professionals

Penny Power, Author, International Speaker, Entrepreneur and founder of Ecademy talks about the role of social networks for modern professionals. Penny Power is a published author, a highly engaging speaker and one of the UK’s most inspirational and successful female entrepreneurs. Penny founded Ecademy, the UK’s first social network for

Immediate Future Joins Social Media World Foru

We are pleased to announce that Immediate Future have joined  the Social Media World Forum on the 15th & 16th March. Immediate future is at the heart of social media pr, releasing a study of the top 100 brands in social media, and recently using google trends to compare leading