What do you want to hear about at #SMWF 2014? Share your idea & be in with a chance to win two conference passes!
We are always keen to find out what you want to hear more about at #SMWF and earlier this month held a meeting with our #SMWF advisory board members to find out what key topics they felt we should be covering in next year’s event at the end of March.
#SMWF in pictures
We hope you’ve enjoyed the last two days of interactive debate and discussion at #SMWF as much as we have! Thank you to everyone who attended and made the event so productive and engaging. Here are our photo highlights of the last two days!
Top six social marketing lessons from #SMWF N.America
With two jam-packed days of content, frequent networking opportunities and the best of the industry at your fingertips, it’s easy to miss some of the messages being spread at #SMWF N. America. Merlin Ward, account strategist at Renegade, has six lessons from some of social media’s brightest brains at last
#SMWF New York in pictures, doodles and tweets!
Thank you to everyone who came along to this week’s #SMWF at the Sentry Centers in New York. With some of the social media industry’s brightest and best headlining the agenda the two days were jam packed with debate and discussion around the future of social media marketing. Special thanks
Not quite networking in the sun, but at least it didn’t rain! Big thank you to all of those that made it down to the #SMWF Summer BBQ!
We’re all BBQ’d out after a lovely (and surprisingly dry) evening at Vibe Bar, Brick Lane! The night was filled with Mama’s tasty Jerk Chicken, social media chatter and pub quiz banter as teams went head to head on the #SMWF Pub Quiz! Big congratulations to the team at @gravytrainLtd
#SMWF in pictures – thank you for attending!
That’s SMWF Europe over for another year; thanks to everyone who took time out of the ludicrously summery weather to come indoors and listen to a host of social media experts waxing lyrical about the developments in our industry. After Chris Brogan tore down our preconceptions and misapprehensions on the
Get ready for day 2 of #SMWF!
It was great to see everyone and celebrate the industry at the Social Soiree! We hope you’re all feeling fresh and ready for another exciting day of discussion and insight. Today alongside the keynote track the Enterprise and B2B Marketing workshops will be taking place as well as the Mobile
#SMWF Europe returns tomorrow!
SMWF is nearly upon us. On tomorrow the doors of Olympia will open on one of this year’s most eagerly anticipated social media events; offering six conference tracks, a bustling exhibition space, and more industry movers, shakers and deal-makers than you could shake a stick at. Read on for some
Improve Your Brand Awareness with Guest Blogging
By Nico Jacquart, Director, Digital Blighty No matter what your business, you can use guest blogging to build brand awareness and grow your customer base. Guest blogging provides a way for you to reach readers through an established platform. A guest blog post is one made by someone other than
Applying Social Media Best Practices: Key steps to success from @mwdonnelly
by Margaret Donnelly, Director of Marketing, Meltwater Buzz For all the thought leadership, case studies, and best practices guides available today, many businesses are still having a hard time applying those principles and practices to their own unique circumstances. At every social media conference I attend, I overhear the same type
What if Spam were true? [Infographic]
By Ed Hadley, Senior Marketing Manager at Neolane Imagine world where the email that hit your spam filter actually came from the people and brands you know and trust, via your social networking news feed updates. We can become so bombarded with status updates, new “likes” and “shares”, and sponsored
The Next Generation of Social Marketing
By Maya Grinberg, Social Media Manager, Wildfire Interactive Summing up social marketing in 2011 and making predictions for the coming year is a daunting task! 2011 saw more industry growth than any other year; we saw the widespread acceptance of social marketing for B2B companies, and we witnessed moments that
Doing a Ratner: When Social Media Goes Bad – spotlight on The Drum @ #SMWF
Twenty years ago Gerald Ratner described the jewellery his stores sold as ‘crap’ at the Institute of Directors annual conference. Days later his organisation had seen £500m wiped off its value. It’s reputation unsalvageable. Had Gerald made the same faus pas today his company reputation would have been destroyed in
Foursquare and the growth of location based services on the agenda at #SMWF
This week we wanted to put the spotlight on the Mobile Marketing track taking place on day 2 of this year’s SMWF Europe (27th-28th March, Olympia London). According to a recent report by Berg Insight, the mobile advertising market is growing by over a third year-on-year, and is expected to
How to tackle the risks of social media
By Lance Concannon, UK social media lead at Text 100 Speak to any senior corporate comms exec about the barriers that prevent them from using social media more in their organisation, and I guarantee that the issue of ‘risk’ will usually come close to the top of the list. This
New conference tracks announced for #SMWF Europe 2012
The SMWF team are excited to announce that the fourth annual SMWF Europe event will be taking place on 27th and 28th March at Olympia in London. This year’s show is your chance to experience a packed agenda of interactive workshops, combined with unique networking opportunities, a bustling exhibition space
Staying in town for #SMWF Europe?
We are pleased to have partnered with both the K West & The Hilton London Olympia to offer all SMWF visitors a discounted room rate for the 26th, 27th & 28th March 2012. Only a limited number of rooms are available at each hotel, and the rate is only available
Why 2012 Will Be The Beginning Of The End For Social Media
By Christer Holloman author of ‘The Social Media MBA’ For how much longer will we call ‘smartphones’ just that and not simply ‘phones’? ‘Smart phones’ will be the de facto standard in a not too distance future (it’s already the case in certain clusters), the long name will eventually be made
Marketwire’s top #socialmedia tips – part 2 #SMWF
Companies in the social media space are constantly looking for advice and new ways that they can make sure their efforts in the space are working. While there are no definitive answers, as every company’s goals will require different methods of showing success, there are a few tips that can
Get connected at #SMWF N. America
Social Media World Forum N. America is almost upon us. The event is designed specifically to help delegates build valuable connections in New York and the rest of the digital world. We have compiled a few of suggestions suggestions for how you can get the most out of getting connected at the
#SMWF Asia to provide social media marketing advice, analysis and insight
SMWF Asia comes to Singapore on 1-2 September, offering social media marketing advice and in-depth insight into how brands and businesses across Asia are using channels like Facebook and Twitter to connect with their customers, build communities, monitor brand reputation, advertise and even sell their products directly. Some of the
Social media for crisis management – no holds BAR’d
LEWIS PR COO Paul Charles will be chairing the SMWF “Social Media for crisis management” panel at 16:50, on day one of the event on 29 March. The session will cover some of the recent catastrophes to have hit the news, and will involve some of the people who were,
Happy New Year SMWF folks!
SMWF are very excited about hosting the 3rd annual event for the Social Media World Forum and with a new year comes a new look, increased interactively and networking opportunities plus an action packed workshop agenda. New for SMWF Europe 2011 ……….
Why are some brands still reluctant to put spend into Social Media Marketing?
Below Huzu asked brands and agencies from the Social Media World Forum March just gone ‘Why Are some brands still reluctant to put spend into Social Media Marketing?’ The Brands’ Perspective Huzu is a social media technology company. Licensing its white-label social media platform to brands and agencies. Allowing them
SMWF Asia is back!
Social Media World Forum Asia is back for 2010! The event will be taking place at the larger venue – The Suntec Conference Centre on the 22nd & 23rd of September 2010, before the F1 Singapore night race, allowing people to stay over the weekend and visit the race, and
Over a week ago since the event and the team are starting to catch their breath! All delegates will have now received an email containing login details to access all the event presentations. Courtesy of our exhibitor John Cassidy Photography, we have a selection of event photos ready to view
Interview with Freddie Laker, Director of Digital Strategy, SapientNitro
Freddie Laker from Sapient Nitro will be keynoting at the social media world forum on the 15th March, and we caught up to ask him a few questions pre event on his tips using social media. 1. From your experience, if you had to recommend one tip for using social
Interested in reading Social Media Books? Meet Wiley exhibiting at the Social Media World Forum
We are pleased to welcome back Wiley to the Social Media World Forum – this year Wiley will be bringing along some of the top Social media books currently avalible. Wiley was Founded in 1807, John Wiley & Sons Publishers has been a valued source of information and understanding for
SAPIENT INTERACTIVE AND SAPIENTNITRO TAKE DECISIVE MOVES TO ACCELERATE CUSTOMER EXPERIENCE STRATEGY
Eight months after Nitro Group acquisition, company adopts one brand to represent its fully integrated, multi-channel marketing and commerce offerings to clients
The Social Shindig ‘Official Networking Party’
The Social Shindig party, the official networking party of Social Media World Forum will be taking place on the middle evening of the event.All conference pass delegates are invited to head over to the Archangel venue situated opposite the Kensington Royal Garden Hotel. The venue is a10 min walk from
Welcome to Gold Sponsors, buy.at
We are pleased to welcome buy.at Affiliate Network as a gold sponsor for our event. buy.at is a global Affiliate Marketing network and a leading industry player in the UK market. A wholly owned subsidiary of AOL Advertising, buy.at designs campaigns and tools that add value to our client’s current
Penny Power, Author, Speaker & Entrepreneur talks about the role of social networks for modern professionals
Penny Power, Author, International Speaker, Entrepreneur and founder of Ecademy talks about the role of social networks for modern professionals. Penny Power is a published author, a highly engaging speaker and one of the UK’s most inspirational and successful female entrepreneurs. Penny founded Ecademy, the UK’s first social network for